SEO vs PPC
When you purchase visitors or "clicks" from a search engine, this is called
"pay-per-click" (PPC) search engine advertising (or PPCSE). Pay-Per-Click Search
Engine Advertising allows you to quickly get top search engine placement by
"bidding" (paying) for keywords related to your product or service.
You are wondering what is better SEO or PPC ?
Generally speaking PPC is a short term solution.
Depending on the market demand for your keywords and clicks, your PPCSE campaign can
generate tons of traffic and can cost hundreds, even thousands of dollars per day, on the contrary
for professional SEO services you pay much less.
You should establish for yourself what is it that you want:
- do you want a quick and expensive flow of customers to your website?
- or do you want constant flow of traffic year after year which will increase your web presence and bring more customers to your company?
If you need a long term solution then definitely SEO service is the way to go.